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Episode 49: The True Meaning of Leadership

Welcome to Blue Collar StartUp, the podcast!
Our Mission is Simple: To facilitate the growth and development of Blue Collar businesses. We will showcase REAL Blue Collar businesses in interviews, and use these stories to help educate and empower the next generation of trades workers to become Blue Collar business owners.

In this episode, our hosts Mike Nelson and Derek Foster interview Dean Leber, a top leadership consultant at The Leaders Group!

The corporate world is full of bloated questions - "What's the difference between a mission and vision statement?" and "How do I empower my employees to become good leaders?" These questions seem jejune on the surface, but Dean has real, authentic answers to them that can help you, your team, and your business. Listen to this episode to find out how!

00:15 - Opening Statements

00:56 - 75-Hard… 113 Days

01:45 - An Introduction to Dean Leber

03:20 - Lebership

04:49 - The Definition (and Importance) of a Mission

07:38 - Unify, Inspire, Move

08:35 - The Less Corporate, the Better!

11:32 - How Long Should a Mission Statement Be?

13:10 - Revisiting the Mission: Whenever It’s Relevant

15:16 - Culture is: Values, and Action

17:08 - Reaching Your People: The Intrinsic Method

19:31 - The Five Towers Interview Process: Unicorn Wrangling

21:16 - Structure: Developing and Empowering Leaders

23:39 - Balancing Risks: Aim Small, Miss Small

27:19 - Good Leaders Ask Questions

28:45 - Addressing Failure: Meter Your Expectations

31:16 - Mike Demands Sheep Talk

32:48 - Read Philosophy: Dean Recommends Stoics

34:12 - How to Get in Touch: This email address is being protected from spambots. You need JavaScript enabled to view it.

34:58 - Mike Biffed It

35:28 - Staying Young: Diet, Exercise, and Learning

36:57 - Closing Remarks: Shoutout to MLB and Michaels Group!



  • Interviewers

    Mike Nelson & Derek Foster

  • Guest

    Dean Leber

  • Runtime

    37 Minutes, 35 Seconds

  • Air Date

    February 5th, 2024